Dwarkesh Infracon
Brand Identity of an infrastructure company.
Service
Client
Branding
Dwarkesh Infracon
Year
2022
Project Team
Gargi Vora
Collaborators
Shraddha Rathi
The vision of the founders of the company is to build a comapny which conveys a sense of stability, reliability and strength. By leveraging cutting-edge technology and industry best practices, the company could strive to deliver infrastructure that is built to last and operate smoothly.
Keeping their vision in mind, the logo is designed using bold fonts and clean shapes shapes. This makes logo effective in communicating a sense of trustworthiness and dependability. The two parallel old diagonal lines are used to represent parallel roads, as the company’s major work revolves around road constructions.
The vibrant colours used here differentiates them from their competitors usually using blues and also the colors depict the enthusiasm alike their founder’s enthusiasm for building their company.
